Honest soft drinks are actually very easy to produce. Just mix pure juice with some cane sugar and sparkling water - done! Lemonaid never use additives or artificial flavors; why improve perfection?
This is how it's done around the world, from smiling Sri Lankans on the beach to suburban kids with sidewalk stands. Then one day the light bulb went on. What if instead of making lemonade for pocket money, like these kids, they made it for a good cause?